Adam Jacoby AKA The Democracy Warrior

Topics: Innovation & Digital Business

Expertise: Participatory Democracy, Entrepreneurship, Social Change & Impact, Lessons in business, Overcoming Challenges

ADAM JACOBY, is a serial entrepreneur, who has (co-) founded numerous businesses, including market leaders IMS Sports and With deep expertise in innovation and fast growth business development, Adam was the CEO of BRW’s 2010 Fastest Growing Private Company (under $100M).

Some years ago he pondered a new challenge:democracy. Could politics become fairer and more inclusive if he thought about democracy as a product of his newest venture?  The result was  MiVote – an app-based democratic platform which launched on February 11 2017 in Australia.  It aims  to rethink how citizens participate in governance. Instead of voting only in elections, people using the app can share their views on every issue the government considers. A project of the Centre for the Future, MiVote is the result of five years of detailed planning, development and collaboration. Adam is Founder and Chief Steward.
He was ranked in the Codex World’s Top 50 Innovators from the Industries of the Future 2017.

As a democracy warrior, his objective is to enhance democracy for every citizen on earth.

Like Democracy Earth, a nonprofit that started in Argentina, MiVote uses the blockchain to make digital voting and identity fully secure. Democracy Earth also plans to use a similar model of representation, running candidates who promise to adhere to the results of online votes rather than a particular ideology.

But MiVote takes a somewhat different approach to gathering opinions. The app will give users a notification when a new issue is addressed in the Australian parliament. Then, voters get access to a digital “information packet,” compiled by independent researchers, that lets them dive into four different approaches.

<p>The idea is that representatives of the "MiVote party" would commit to support legislation only when it's in line with the will of the app's members.</p>

“We don’t talk about the bill or the legislation at all,” says Jacoby. “If you put it into a business context, the bill or the legislation is the contract. In no business would you write the contract before you know what the deal looks like. If we’re looking for genuine democracy, the bill has to be determined by the people . . . Once we know where the people want to go, then we focus on making sure the bill gets us there.”

If the parliament is going to vote about immigration, for example, you might get details about a humanitarian approach, a border security approach, a financially pragmatic approach, and an approach that focuses on international relations. For each frame of reference, the app lets you dive into as much information as you need to decide. If you don’t read anything, it won’t let you cast a vote.

 “We’re much more interested in a solutions-oriented approach rather than an ideological approach,” he says. “Ideology basically says I have the answer for you before you’ve even asked the question. There is no ideology, no worldview, that has the solution to everything that ails us.”

It also removes corporate influence. MiVote has pledged only to take individual donations, and because future representatives would have to vote based on what the people want (with a 60% majority), there’s no opportunity for companies to try to sway those votes.

The startup may also spread to other places; the founders have had interest from 22 different countries.  The model is highly transferable.




MiVote Manifesto

MiVote in Major Indian Media

MiVote World Economic Forum Review

The Democracy Warrior handbook

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